The Olympics are not all fun and games - the business competition begins long before the athletic proceedings commence. The world's leading cities and largest multinational companies, led by business-savvy strategists and stakeholders work tirelessly and go head-to-head to secure the winning bid to serve the Olympics in lead-up to the sporting event.
Business partners and supporters for this year's Games will participate in a panel discussion focusing on the following topics:
- Who are the official 2012 Olympic Business Partners and Supporters that make this truly global effort possible?
- What is our region's role in this year's Olympics, and how are local businesses and athletes involved?
- What is involved in the bidding process?
- When do cities and companies start bidding for the next Olympic Games?
- Where are Olympic supporters based?
- Why would a company choose to support the Olympics?
- How can an Olympic partner/supporter measure the short and long term return on their investment?
Panelists:
- Nick McInnes, Director, Trade & Investment USA and Deputy Consul-General, British Consulate-General, New York
- John McDonald, Vice President, Marketing & Communications - Americas, British Airways
- Matt Offner, Director of Financial Planning & Analysis, ARAMARK
- Thomas Togneri, Director, Olympics and Sports Sales, NBC Owned Television Stations
Moderator: Kenneth L. Shropshire, David W. Hauck Professor at the Wharton School, University of Pennsylvania Special Counsel, Duane Morris LLP, The Wharton Sports Business Initiative
Silent Auction Donors:
- Aberdeen Asset Management Inc.
- British Airways
- The Dandelion
- Philadelphia Eagles
- Philadelphia Flyers
- Philadelphia Union
- Philadelphia Triathlon LLC
- USA Rugby Sevens
Join us for this very special event to increase your visibility and stay connected as we explore the business behind the rings.
A percentage of all Spectator ticket sales will be donated to ShelterBox (www.shelterboxusa.org) an international disaster relief charity that delivers emergency shelter, warmth and dignity to people affected by disaster worldwide.