A New Model for Corporate Communications

by Ms. Amanda McComas of SolomonEdwardsGroup, LLC

Posted to 11 on 5/5/2020 at 12:23 PM

{"ops":[{"insert":"It is an interesting time to be a corporate communications leader. Not only are you being asked to play a crucial role in how the company is responding to the coronavirus, but you are also expected to keep wearing your “day job” hat, which is centered around owning, evolving and distributing the company’s story in a global and unsteady marketplace. "},{"attributes":{"align":"justify"},"insert":"\n\n"},{"insert":"There are a lot of best practices and guidance being shared amongst communications colleagues around the global health crisis, which is a testament to the professionalism of this discipline. But we also need to be thinking about how we are going to evolve our corporate communications teams. We are going to emerge from this global crisis with a ‘new normal,’ or a new expectation for us as professionals, and we need to adapt for this challenge."},{"attributes":{"align":"justify"},"insert":"\n\n"},{"attributes":{"italic":true},"insert":"The New Model for Corporate Communications "},{"insert":"uncovers the ups and downs companies face when learning to navigate corporate communications amongst ever-changing technology and aligning messaging during pivotal moments for their firm."},{"attributes":{"align":"justify"},"insert":"\n\n"},{"attributes":{"link":"https://www.solomonedwards.com/insights/corporate-communications-white-paper-download/"},"insert":"Click here to download your copy "},{"attributes":{"align":"justify"},"insert":"\n"}]}


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